Location: Virtual - Zoom
Date: Wednesday, April 21, 2021
Time: 9:00 a.m. - 10:30 a.m.
Registration deadline: April 19
Cost: AFP Member $25, Non-Member/Guest: $40
CFRE Credit Value: 1.0 CE point
Leaders within non-profit organizations spend a great deal of time and energy ensuring that their organization’s mission and vision are communicated widely and accurately. While that approach is effective to build trust within your community, a more personalized approach must be taken when building individual donor relationship. Instead of communicating to donors and prospects, we must listen and communicate with them to be most effective and to ultimately reach out goal.
Learn to combat conversational narcissism using research discussed in Malcom Gladwell’s Talking To Strangers and Kate Murphy’s You’re Not Listening: What You’re Missing and Why It Matters. This session will highlight what is known about
effective communication skills and discuss how to apply that information to cultivation, solicitation and stewardship within the donor pipeline.
In this workshop, participants will ...
Review qualified research about effective listening skills that builds trust with donors;
Examine common misconceptions about effective communication skills, both in general and in relation to donors;
Discuss strategic questions to pose to donors that will result in stronger relationships;
Discover how to read emotions and reactions and how to handle rejection;
Learn how to use effective storytelling to communicate the organization’s mission and vision;
Develop appropriate strategies for prospect pool management for gift officers, board members and organizational leadership.
About the speaker:
A career fundraiser, Michael J. Buckley, CFRE is a non-profit consultant, coach and speaker whose work focuses on small and medium-sized nonprofit organizations. He has assisted non-profits across a broad spectrum of focus areas increase dollars, exposure and capacity to support the work of their organization. As the Founder and Managing Partner of The Killoe Group, Mike's extensive experience includes annual campaign audits and management, capital campaign leadership, feasibility studies, interim and ad-hoc program leadership, board governance, strategic planning and capacity building.
Mike is an effective and sought-after national level speaker and has been an invited presenter at an array of professional development opportunities including the National Association for Animal Welfare Advancement, the Northeast Annual Giving Conference, Mid-South Philanthropy Conference, and Founding Faculty for the Institute of Nonprofit Leadership and Community Development at the State University of New York at Albany among others.
He currently serves as a Member of the Board of Directors for the Association of Fundraising Professional’s Foundation for Philanthropy, Past President and Treasurer of the AFP-Hudson Mohawk Chapter and President of the Board of Education for the Schools of the Albany Catholic Diocese. A native of Long Island, New York Mike now resides in Albany, New York with his wife Alison O’Brien Buckley.